You need a segmentation question if it’s important for you to take the pulse of a certain demographic in your company.
This means that years of service, age, gender, type of contract or office location can affect the way a person lives in a company, and these trends could have an impact on what they need from the organization: training and feedback, conciliation measures, etc.
As a company, maybe you want to know more about these demographics so you can act and create a better environment for them.
Some examples of groups interesting to follow up:
- People with more than 10 years working for the company services Vs. New employees
- Women Vs. Men
- Temporary employees Vs. Permanent employees
- People from other locations Vs. Headquarters
Just two simple recommendations on this:
- Set demographic questions only if they’re going to add real value to the organization
- Try to be as general as possible. Adding too many segmentation questions can affect the sense of anonymity
What types of segmentation questions supports Happyforce?
When you create a segment, you can select between date type, list type or yes/no type.
Also you can define to keep this question private or public:
- Public: when the employees log in on the app, they will have to answer to which segment they belong.
- Private: when you invite an employee you will be able to chose to which segment they belong, and Happyforce will not ask to the employee.
Happyforce default segments:
For all new companies joining to Happyforce starting on January 2020, Happyforce creates three default private segmentation questions in order to offer you a unified benchmarking across all companies in Happyforce or your industry.